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    A lot of clients think that they should stay away from the design process. They often don’t want to ‘influence creativity’ but you actually have a much bigger role in the success of a project than you may think. So here are some ways you can get involved with your project.

    Be the expert

    No matter how good we are as designers, you’ll always know more about your business than us. Of course we undertake extensive research on your company before each project (as by now I’m sure you know), but your experience is much more valuable than most things we can dig up.

    So don’t be afraid to give context to everything. Even if you think it’s not relevant. Because the more we know about your business, the better equipped we’ll be to create solutions that are tailor made for you.

    Use every opportunity that you can to talk about your business. Unless you’re a designer, your strengths don’t necessarily lie in design. But that’s ok, because you’ve hired the experts, right? Play to your strengths, and we’ll play to ours. Between us, we’ll come up with something that both looks great and works for your business.

    Manage your team

    It’s also your job to get your team in order and decide who is responsible for what. It’s best to set roles at the very start of the project and clearly state who is responsible for signing things off.

    If that person is you, you need to be involved in the whole process. If you’re coming in periodically through the project, you’re going to really struggle to know what’s going on and be able to make informed decisions.

    So with that in mind, if you’re super busy, it’s better to give someone else the authority to sign off design work and trust them that they’ll do the job well.

    Give feedback in a timely manner

    We pride ourselves on producing great quality work in a reasonable timeframe. But we need your help to ensure we meet these deadlines. We have a long pipeline of work at any time and if there are delays in us getting feedback it might mean we need to pause the project until we get another gap.

    That’s why it’s always a good idea to be realistic at the start of a project how long you need to provide feedback so we can factor it into the timeline and ensure deadlines are met.

    Ask questions

    When working with us, feel free to ask as many questions as you like. Questions usually lead to better results than asking for a specific change.

    Don’t worry about annoying us — we are absolutely thrilled when we see that you’re taking such a keen interest in the why’s behind their work. We spend a lot of time behind the scenes deliberating over them so we would love the chance to discuss our reasonings with you.

    Overall your role in a project is a big one. Sure, you’re hiring us to create a website but without your input and knowledge, the project won’t be half as successful as it can be.

    So get stuck in!

    Did this information help answer your question?

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